Carmen Aracil is a creative seeking to better and help season-less brands through curated and intentional visual identities, art direction, print design, digital design and illustration
Her creative practice is both strategic and conceptual, shaped by a deep sensitivity to color and composition. Taking inspiration from nature, daily rituals, fashion and architecture.
PERSONAL PROJECT
Visual Identity, Packaging Design, Social Media
2023
Karen Hallam is a handmade jewellery brand based in Madrid. Its creator represents that passion for handmade work, opting for simple designs that at the same time have something to say, achieving totally timeless pieces. This rebranding proposal was born from the appreciation for the brand and the desire to adapt its visual identity to its values and design.